Case Studies | Elastic Tree

Insights, Articles and Case studies of research done by our team.

Where are the women in the headlines?

Are you interested in learning more about gender representation in the media? Elastic Tree has conducted a study on the representation of...

The World Is Full Of Chocolate Love!

A dipstick study amongst 143 Consumers to understand their chocolate preferences. Download the report below, or continue to read!

Who said Idli is boring food?

If you thought idlis were boring, think again coz... It's World Idli day! To all idli lovers, we've got your back. On World Idli Day we...

BMTC Bus Drivers and the Case for Automatic Transmission

The main means of transportation in India is public transport, buses contribute to most of it. Road transport corporation buses, either...

Jewellery Store (Brand Health)

Need for research Our client is a well know Jewellery store based out of Chennai and they are revered for their handpicked and exclusive...

Fragrance Evaluation

Need for research We have worked with multiple fragrance houses, helping them find a winning fragrance in different categories viz. Soap,...

Concept and Pre Ad Evaluation

Need for research Our client is a reputed Ad agency, who wanted to develop a new TVC for a brown sugar brand. Before doing so, they...